Work the right leads, and answer before your competitor does.
The slow decision is who to work, when to respond, and whether a given lead is even worth a rep's time.
What slows it down today.
Account research, data entry, and cleaning records, all before a rep ever has a conversation.
What we install.
- Enrichment that runs where your data already lives.
- A scoring and routing rubric that sends only qualified leads to reps.
- An instant first touch on inbound, so nothing sits.
- <30%
of a rep's time is spent actually selling. The rest goes to non-selling work.
Salesforce State of Sales - 21x
more likely to qualify a lead when you respond in 5 minutes instead of 30.
Lead Response Management (Oldroyd, MIT)
Chief of Staff Network
Qualified leads sat in the inbox for days while the team ran 40+ hours a week of qualification interviews. We codified fit into logic-based routing: clear accepts got a payment link within minutes, borderline cases got a short vet, clear misses got a polite no. Revenue rose 32% in one month by capturing leads at peak intent, and the sales team got 20+ hours a week back.
See the results →You pay people to do research and data entry a machine does in seconds, while your inbound leads go cold and a competitor answers first. We fix both.
Wondering if this is built for your kind of business? See who it's for.
Sources
- Salesforce, State of Sales research (reps spend less than 30% of their time selling). View source →
- Lead Response Management study (James Oldroyd, MIT). Corroborated by "The Short Life of Online Sales Leads," Harvard Business Review, 2011. View source →
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