We started Inform Growth because we believe every business deserves to understand what's driving its success.
For years, we saw brilliant marketers pouring their hearts into creating
amazing content, only to be judged by metrics that didn't tie back to the
bottom line. A great blog post is nice. A great blog post that you know
generated three new customers is a game-changer.
We're obsessed with closing that loop. Our approach combines modern growth hacking
with practical, real-world experience. We're not just about dashboards; we're
about decisions.
As the founder of Inform Growth, I've spent my career at the intersection of data, content, and technology. My goal is to be your data-driven buddy — translating technical jargon into plain English and helping you build systems that just work.
Built and scaled content-driven sales processes
Helped media companies and agencies build their analytics and attribution systems
Developed content systems for engaged communities
Most businesses treat analytics like a nice-to-have. But when you're spending time and money on content, you need to know what's working. That's why we built Xylem — to make analytics-driven decisions accessible to every content team.
Stop guessing what content drives conversions. Start knowing.
Not 5-week implementations. Get insights fast.
Have a question about our approach? Want to see if we're a good fit? The best way to get started is to see our platform in action.
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