Catch the account before it churns, not after.
The slow decision is which accounts are at risk, which are ready to expand, and when to step in.
What slows it down today.
Pulling usage, health, and support history per account, judging account health, and producing the review or the intervention plan.
What we install.
- A per-account health brief.
- Risk flagging that surfaces accounts before they slip.
- Expansion-signal surfacing, on the same brief-and-signal machinery as the rest of the funnel.
- 5 to 25x
more expensive to acquire a customer than to retain one.
Harvard Business Review, 2014 - 120%+
net revenue retention is where top performers run. Typical is around 100%.
SaaS Capital
Revenue Accelerator
Clients had no visibility into the work happening between calls, account managers spent half their time defending work the client could not see, and churn crept up from perceived opacity. We built a client-facing dashboard that surfaces real-time data, each client in their own isolated view. Churn fell 40% once clients could see value in real time, and the dashboard became a differentiator in their own sales process.
See the results →The signal that an account is about to leave almost always exists before they go. We surface it while you can still do something, and retention is the cheapest revenue you have.
This applies to any recurring-revenue or client-retention model, including agency client retention and portfolio-company retention, not only SaaS.
Wondering if this is built for your kind of business? See who it's for.
Sources
- Amy Gallo, "The Value of Keeping the Right Customers," Harvard Business Review, 2014. View source →
- SaaS Capital, B2B SaaS Retention Benchmarks (2023 survey of 1,000+ private B2B SaaS companies). View source →
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